The Austrian start-up Nu Magic® Water with an international team of founders confidently launches its "Big Five": Good Vibes Only, In Tune with Immune, No Pinky but Brain, Shine like Oscar and Very happy Buddha meet customers in their current mood: Beauty & Glow, Mental Balance & Relaxation, Immune System, Performance & Focus, Joie de Vivre & Joy. The colourful range in trendy colours from deep purple to radiant orange is as varied as the contents. But they all have one thing in common: not only do they keep their hands completely off bullsh*t, with Nu Magic® Water they also say "No thank you ma'am" to refined sugar & net carbs thanks to NEOH Inside, a glance at the ingredients table confirms this. But what the lifestyle drink powder has in return is a worldwide unparalleled nutritional added value that is scientifically proven and ideally dosed, thanks to the know-how of the micronutrient company #1 BIOGENA. 

"You probably know this - most people drink far too little water or unsweetened beverages every day, and if they do, they don't like it because it's simply boring and tasteless. Together with a strong team of co-founders, I solved my personal drinking problem: Either a glass of water until two in the afternoon or coffee or cola for the supposed energy boost, that was my drinking behaviour before our innovation - the main thing was that it tasted good and pushed me. By the evening at the latest, I was completely dehydrated, over-sugared and/or my poor supply made itself known with headaches, loss of energy and a bad mood. With Nu Magic® Water, I want to give normal water uniqueness. The science team behind Nu Magic® Water has succeeded so well with the extra kick of targeted vitamins, minerals and plant extracts based on 100% natural flavours that many people suddenly love (learn to love) drinking full of joy," says CEO & Female-Founder Julia Ganglbauer, MSc. "I am now tackling this problem worldwide: "better hydration", "smart nutrification", "fight sugar", "fight plastic", "fight climate change" and thus measurable promises to future generations and our planet. I am happy about every customer who drinks more with Nu Magic® Water, who even has fun with the new drinking experience and who has a strong sustainability impact," she continues. 

1 million plastic bottles per minute worldwide are definitely a no-brainer for us. The 500x better CO2 balance compared to sparkling water in standard PET bottles is the Nu Magic® approach. The brand's own glass drinking bottles - in five super-chic designs - are easy to clean at home and are always with you on the go. The drink sticks from Nu Magic® Water also save 99% plastic compared to PET bottles and are super easy to use at home as well as in the office, at school/university or during sports and pimp water with colour, function & flavour. 

Let’s sum it up – A strong reason why & lifechanger: Nu Magic® Water stands for fancy functional drinks in sustainable stick packs with added nutritional value, backed by science & edgy flavours & colours. More than H2O: The easy way to drink more & love it. Less plastic, less sugar, more hydration, more nutrification & simply more than H2O. The main thing is that as many people as possible drink more with Nu Magic® Water and love it.